FactoryFix, an employment platform for the manufacturing industry, needed an easy-to-navigate split-focus website for their two separate target users–job seekers and recruiters.
I was tasked to design a clean and modern website that incorporates illustration and photos to create a sense of the personalized look and feel – differentiating the client from its competitors. FactoryFix wanted to digitize the traditional-style staffing agency experience to make the whole process to be more efficient while retaining the feeling of personalized service.
Designed the website that visually categorizes the contents by color for two separate target users throughout the site. Bold typography and factory-inspired graphic elements were incorporated to add to the manufacturing industry’s look and feel. Since most of their users would access the website with mobile devices, the mobile-first approach was taken for the landing page.